EMAIL ENGAGEMENT LICENSED PROGRAMME
- Next trainer development cohort 10th - 14th June 2024

ABOUT US

We think ‘email etiquette’ died along with pagers, fax machines and double denim.

Great email writing isn’t just about knowing your ‘Kind regards’ from your ‘Best wishes.’ Or being careful with ‘reply all’.

Great email writing is all about understanding other people. Really understanding them. What makes them sit up, listen and act, or slip into a coma.

About knowing how to turn virtual words into real-life connections. About writing with heart and soul, warmth and charm. About being clear and concise. But not abrupt.

In the same way we don’t recommend you download your wedding vows from the internet, templates, bots and gimmicks aren’t the answer to effective, engaging emails.

But we are. Over the past 15 years, we’ve helped organisations across the world transform their dry, ineffective emails into brand-boosting, client-winning, team-bonding, project-managing, relationship-building, reputation-enhancing marvels that help their people and their business flourish.

And we’d love to help you too. Save time, effort and money. Boost morale, productivity and revenues. Get results.

MEET OUR FOUNDER: 
KIM ARNOLD

Kim is one of the world’s leading authorities on email writing, featured in Forbes, the Financial Times, the Guardian and more.

Known affectionately by her clients as ‘The Email Whisperer’, she wears the name with geeky pride.

She’s spent 25 years in communications, both in-house as a global head of comms and as the founder of her own consulting and training business. She even worked alongside Al Gore.

Her best-selling book ‘Email Attraction – Get What You Want Every Time You Hit Send’ won Highly Commended in the 2022 Business Book Awards. The FT wrote of it: ‘Save time and get results […] completely rethink how you churn out emails.”

Kim is a guest lecturer at the University of Cambridge’s Institute of Continuing Education and at Bayes Business School in London. She speaks reasonable German, rusty Russian, schoolgirl French and a few obscene phrases in Latin. She lives in North London with her giant husband and children, where she feels short despite being 5’ 5.5”.

Just don’t forget the half.

TESTIMONIALS

FANTASTIC MARKETING RESULTS

Kim is stand out. She is everything you want your marketing expert to be: super smart mind, no-nonsense, fabulous ideas and up for any challenge. If you’re serious about getting fantastic marketing results, don’t even think about talking to anyone else!.

 

MERLIE CALVERT, FOUNDER AND CEO, FARILLIO

INNOVATIVE APPROACH TO COMMUNICATION

Kim has an innovative approach to communication that’s different to many others in the field. We needed to bring our client a fresh approach that helped reframe their thinking – Kim was ideal to help us do this.

FORMER MANAGING DIRECTOR, LEADING INTERNATIONAL MANAGEMENT CONSULTANCY

YOUR MUST-HAVE WEEKLY TIPS

EMAIL ENGAGEMENT LICENSED PROGRAMME
- Next trainer development cohort 10th - 14th June 2024

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