Advertising Association’s Post

We're still not over LEAD 2024! We’ve recently released Responsible Growth, a three part podcast series from LEAD 2024. The final episode of the series all about the social contribution of advertising and features contributions from Ofcom Chair, Lord Grade, Kate Waters, ITV’s Director of Client Strategy and Planning, Channel 4’s Chief Revenue Officer, Veriça Djurdjevic, Elliot Harris, Creative Partner, Havas London, and Cigdem Kurtulus, Global Brand Director, Reckitt. IPA (Institute of Practitioners in Advertising) ISBA You can listen to all the episodes via Spotify: https://spoti.fi/3UvXXVF

In this week’s #AdMatters… The History of Advertising Trust (HAT) has opened up a new space to archive our industry’s work. The additional 2,000 square feet of space – Archive 7 known as Ebiquity - houses a collection from across the UK advertising industry from 1960 to 2000. ITV1 and This Morning hosted two creative ad breaks to raise awareness for Global Accessibility Awareness Day. A mix of accessible features – subtitles, audio descriptions, sign language – were all in play. Finally, if you’re looking to submit an entry for the Campaign UK Ad Net Zero Awards, you can catch all the hints from the judges in a special top tips webinar. The early bird entry deadline is Thursday 6 June – so don’t miss out! You can read the full newsletter here: https://bit.ly/3ULefKr

Step four of the Sustainable Advertising book's manifesto suggests we never seek to delay or confuse the action needed to tackle climate change. The new book, which has been co-authored by our Communications Director, Matt Bourn, and Ad Net Zero Chair, Sebastian Munden, the book sets out how advertising can help support a better future. Order now: https://bit.ly/3wi0Cdg

We're looking back on LEAD North! The summit brought together senior leaders across brands, agencies, media owners and tech companies in the North of England to shine a spotlight on the region's creative hubs whilst highlighting their unique challenges and opportunities. Sessions included: contributions from the Leader of Manchester City Council, keynote on the political and economic outlook, the importance of investing in talent, announcing the latest All In actions, how AI will impact advertising and contributions from major advertisers and businesses in the region. You can view all the sessions here: https://bit.ly/3WHhBAU

Did you know that step three of Sustainable Advertising's manifesto calls for everyone to avoid greenwash, however unintentional it might be? The new book, co-authored by Matt Bourn and Sebastian Munden, is an ideal starting point if you want to learn about how to help the advertising industry become more sustainable. Grab your copy now: https://bit.ly/3wi0Cdg

We're looking back on LEAD 2024! Episode two of 'Responsible Growth - A LEAD 2024 Podcast Series' is all about the economic outlook of advertising. It features contributions from Times Radio's Political Editor, Kate McCann, the Chief Executive of the CBI (Confederation of British Industry), Rain Newton-Smith, the AA's Chief Executive, Stephen Woodford, Laurence Green, Director of Effectiveness, IPA (Institute of Practitioners in Advertising), Bridget Angear, Founding Partner, craig+bridget and Enyi Nwosu, Chief Strategy Officer, UM London. IPA (Institute of Practitioners in Advertising) ISBA You can listen to all the episodes here: https://spoti.fi/3UvXXVF

We held our inaugural LEAD North 2024 at HOME Theatre, Manchester on 9 May. LEAD North brought senior leaders across brands, agencies, media owners and tech companies in the North to shine a spotlight on the region’s creative hubs whilst highlighting their unique challenges and opportunities. Take a look at the photo gallery here: https://bit.ly/4alJhyf

We're reflecting on LEAD 2024! We've recently released Responsible Growth - A LEAD 2024 Podcast Series. Episode one of the three-part series is all about interdependence and partnerships and features contributions from Secretary of State, Lucy Frazer MP, Shadow Minister Sir Chris Bryant, and AA President Alessandra Bellini. IPA (Institute of Practitioners in Advertising) ISBA You can tune in to all the episodes here: https://spoti.fi/3UvXXVF

Want to hear top tips on what to include in your entry to the Campaign UK Ad Net Zero Awards? Join the top tips webinar and hear from the judges! The webinar is a great opportunity to gain invaluable insights into what the panel expects from an award-winning entry. Register here: https://bit.ly/4bUACnV

New book, Sustainable Advertising, sets out a Manifesto for the world's advertising to help build a sustainable economy. Co-authored by our Communications Director, Matt Bourn, and Ad Net Zero Chair, Sebastian Munden, step two of the book's manifesto calls for the industry to become climate aware and sustainability literate to produce work that will help build a sustainable economy. Grab your copy of the book now: https://bit.ly/3wi0Cdg