Celebrating the 15 year anniversary of Premier League Kicks programme
Last month I had the opportunity to be part of the 15-year anniversary celebration of the Premier league Kicks programme, with the Premier League showcasing the impact the initiative is having on local communities via a series of videos released during this week.
To celebrate the initiative, I was invited to take part in the promotional video with the league, where I presented participant Harri from Seaside, Llanelli with a Local Legends card from the Premier League.
The aim of the PL Kicks programme is to use football and sport in general to inspire children and young people, and bring communities together. Over the last two years, I have commissioned Swansea City AFC Foundation to run free sessions in two areas within the Force area, in Seaside Llanelli, and Pembroke Dock, with hundreds of children and young people turning out on a weekly basis.
Following their success in both areas, in September 2021, I extended the programme for another three years in Seaside Llanelli and Pembroke Dock under a new agreement, and also introduced to children and young people in three new areas, in Aberystwyth, Newtown, and Carmarthen.
It was great to be part of the celebrations, and I would like to congratulate the Premier League for the success of their Kicks initiative and the positive impact the programme is having on communities.