Bikeology

Bikeology is the application of scientific research to improve people's ability to cycle competently, confidently and safely.

Hello

The Bikeology vision started in 2019. Given the many different types of bicycle lights saturating the market, we decided to examine how drivers’ behaviour changed in response to some of these lights.

Dan cycled along a busy stretch of a rural road in low-light conditions, with varying light configurations attached to his bike, filming drivers as they approached, overtook, and moved away from him.

There were some surprisingly big differences between some of the light types: when Dan had handlebar end lights on, motorists approached him a lot slower from the rear than when a seat post light was on - possibly a more cautious approach.

Since then, we have shown that experienced cyclists' attentional control may affect their propensity to have negative experiences when cycling, and that immersive training can improve young children's ability to cycle on roads, and enhance teenagers' attitudes and confidence regarding cycling.

Latest Publications

A brief gamified immersive intervention to improve 11–14-year-olds’ cycling-related looking behaviour and situation awareness: A school-based pilot study

Transportation Research Part F: Traffic Psychology and Behaviour · August, 2023

IN COLLABORATION WITH

Parent

“The immersive cycling experience was a real highlight of the journey for both the girls. The study encouraged them to cycle much more than they have ever done. They cycled on usual roads after the study, something I would not have usually been too comfortable with."